APOLLO FACT OF THE DAY: MARK THOMPSON TO STEP DOWN AS DIRECTOR GENERAL OF THE BBC IN AUTUMN

Brochures

Even in this world of online marketing, almost every organization still has to produce some kind of brochure – whether it is a case study of its work, a sales guide, or an "insert" publication to be distributed alongside a magazine. This will often be a drain on time. We can relieve this strain by taking on the process, from the original idea to delivery, or by offering editorial assistance on any of the production stages to your communications department.

We bring an outsider's eye to make your message sparklingly clear, ensure that it is credible, connects with your target audience and differentiates you from your competitors. And we make sure that you don't make the common mistake in corporate writing of losing the important story in a sea of information about your internal processes.

We are used to the art of writing vivid, authoritative prose in ways that convey your message, however light or heavy. Our years of experience tell us how much text your target audience will absorb in one sitting and when you need more facts and figures to back up your argument.

Too many corporate communications are stuffy, bland or ridden with jargon that can make the average reader glaze over. We will make your story – where you have been and where you are going – come alive. Often we interview the key players within your organization to humanize your story with some personal profiles. And we work with the most creative designers to ensure that every single word and picture helps you tell your story.